About WOYO

Talent and potential exist everywhere. Opportunity does not.

WOYO — Women & Youth — Global Diversity Consulting exists to help close that gap: connecting people to the mentorship, knowledge, skills, networks, and opportunities that turn potential into lasting impact.

Prof. Rotich addressing rows of primary-school students gathered in a sunlit school courtyard in Kenya

Our vision

A world where individuals — especially women and youth — are empowered to overcome barriers, realize their potential, lead with purpose, and create meaningful, sustainable impact in their communities and beyond.

Our mission

To empower individuals, organizations, and communities through coaching, mentoring, education, leadership development, capacity building, consulting, and global engagement.

We equip people with knowledge, skills, confidence, networks, and opportunities to overcome barriers, navigate change with resilience, and transform potential into lasting impact.

Where we work

Two entities. One practice, connecting local knowledge with global perspective.

United States

WOYO Global Diversity Consulting LLC

Higher-education partnerships, organizational consulting, coaching, and speaking.

Kenya

WOYO GDC Limited

School and community engagement, women and girls empowerment, student mentoring, and capacity building.

Our work also reaches Africa more broadly and international and diaspora communities — bringing together universities, community organizations, professionals, diaspora networks, and institutional leaders.

Prof. Rotich visiting the Nelson Mandela Foundation Centre of Memory
Prof. Rotich at the Nelson Mandela Foundation Centre of Memory in Johannesburg, South Africa.
Prof. Rotich standing in front of the United States Capitol
Role
Founder & CEO, WOYO Global Diversity Consulting LLC · WOYO GDC Limited
Academic
Professor of Kinesiology · ACE Fellows Program
Recognition
U.S. President's Lifetime Achievement Award, 2024
Also founder of
Kenyan Students in Diaspora (KESID) ↗ · JVV Wellness

Our founder

Prof. Jerono P. Rotich

Visit Prof. Rotich's website

An educator, global leader, scholar, mentor, speaker, and advocate whose career reflects a longstanding commitment to education, leadership development, resilience, wellness, and the empowerment of women and youth.

Born and raised in rural Kenya before building an academic and professional career in the United States, Prof. Rotich understands personally the transformative power of education, mentorship, resilience, opportunity, and supportive communities. That journey informs her conviction that geography, gender, socioeconomic circumstances, or adversity should never determine the limits of a person's potential.

As a Professor of Kinesiology, she brings extensive experience in higher education, academic leadership, organizational development, international engagement, and community-based initiatives — including senior administrative roles in faculty affairs and in organizational climate, inclusion, and belonging, and participation in the American Council on Education (ACE) Fellows Program.

Through Kenyan Students in Diaspora (KESID), she connects, mentors, and supports Kenyan students pursuing education abroad. Through JVV Wellness, she advances holistic well-being and resilience. At the heart of her work is a commitment to women, girls, students, and young people navigating significant transitions and barriers — helping each person move forward with dignity, purpose, and hope.

Her contributions to education, leadership, service, and community engagement have received national and international recognition, including the U.S. President's Lifetime Achievement Award in 2024.

My own journey has taught me that where you begin does not have to determine where you end. Education opened doors for me, but mentors, resilience, relationships, and people who believed in my potential helped me walk through those doors.

WOYO was founded from that conviction. We want to walk alongside women, youth, students, emerging leaders, and organizations as they navigate challenges, discover possibilities, and build pathways toward a better future.

— Prof. Jerono P. RotichFounder & CEO
Prof. Rotich greeting students and teachers during a school visit in Kenya

What grounds our work

Eight values, held in every engagement.

  1. 01

    Empowerment

    People lead their own change; we equip, not prescribe.

  2. 02

    Resilience

    Adversity is navigated with strategy, support, and well-being intact.

  3. 03

    Mentorship

    Relationships that open doors and walk through them together.

  4. 04

    Service

    Leadership measured by what it makes possible for others.

  5. 05

    Collaboration

    Partnerships across institutions, borders, and communities.

  6. 06

    Inclusion

    Belonging built deliberately, across cultures and differences.

  7. 07

    Dignity

    Every person met with respect, especially in hard seasons.

  8. 08

    Sustainable impact

    Change that outlasts the engagement.

Begin the conversation

Partnerships that move beyond conversation toward action.

Tell us about the people you serve and what you want to make possible together.